CareerMoss was discovered in 1988 at the age of 14 by Sarah Doukas, the founder of Storm Model Management, at JFK Airport in New York City, after a holiday in The Bahamas. Moss's career began when Corinne Day shot black-and-white photographs of her, styled by Melanie Ward, for British magazine The Face when she was 15, in a photo shoot titled "The Third Summer of Love". Moss then went on to become the "anti-supermodel" of the 1990s in contrast to the "supermodels" of the moment, such as Cindy Crawford, Claudia Schiffer, and Naomi Campbell, who were known for their curvaceous and tall figures.
Moss was voted 9th in Maxim's "50 Sexiest Women of 1999" and 22nd in FHM's "100 Sexiest Women of 1995". Men's magazine Arena named her as their Sexiest Woman in their 150th issue. In March 2007, Moss won the Sexiest Woman NME Award. She made her first appearance in the British women's Sunday Times Rich List in 2007, where she was estimated to be worth £45 million. She ranked as the 99th richest woman in Britain. In the 2009 Rich List, she was ranked as the 1348th richest person in the UK, with a net worth of £40 million.
In July 2007, earning an estimated total of $9 million in the past 12 months, Forbes magazine named her second on the list of the World's 15 top-earning models list.
Style:
Moss ushered in the waif look in 1993 (which prompted much speculation over her weight) with a highly publicised campaign for Calvin Klein. Her depiction in photographs also drew criticism from then-President of the United States Bill Clinton, who spoke out against the growing heroin chic trend. When questioned about her weight, Moss commented "It was just the time. It was a swing from more buxom girls like Cindy Crawford and people were shocked to see what they called a 'waif'. What can you say? How many times can you say 'I'm not anorexic'?" Moss found success in the industry despite being unusually short for a fashion model and has worked for many elite fashion lines.
In addition to being known for her modelling work, Kate Moss is also an international fashion icon. She has garnered many awards for her style, including the Council of Fashion Designers of America's fashion influence award and a place on the Vanity Fair international best-dressed list. In the early part of the 21st century she was, together with actress Sienna Miller, one of the main proponents of boho-chic. She appeared on the cover of Vanity Fair's September 2006 style issue. In the year of 2005–2006, her style was influenced by Rock and Roll. Due to her reputation, she is credited for setting numerous trends. In recent years, she has popularised denim cutoff shorts, Ugg boots, ballet flats, Vivienne Westwood Pirate Boots, Shiatzy Chen Quilted (or padded) jackets, skinny jeans, waistcoat, Alexander McQueen's skull scarf, Louis Vuitton's Sprouse Leopard Cashmere Scarf, and the Balenciaga handbag, as well as recently bringing high-waisted styles and waist-cinching belts back into popularity.
In 2008, Moss was added to PETA's 'Worst-Dressed' Celebrities of 2008' because of her frequent use of fur.
Campaigns:Moss has had campaigns with major Italian, French, American, and British designers including Gucci, Dolce & Gabbana, Louis Vuitton, Versace, Calvin Klein, Roberto Cavalli, Chanel, Missoni, Longchamp, David Yurman, Dior, Yves Saint-Laurent, Burberry, Stella McCartney, Rimmel, and Bvlgari. She has been featured in fashion spreads in most major fashion magazines including UK, US, and French Vogue magazines (as well as other international versions of Vogue), Another Man, Vanity Fair, the Face, and W. Moss has appeared on the cover of British Vogue alone 26 times, in addition to dozens of other international Vogue covers, and has been featured on the cover of 17 issues of W, including one issue with nine different covers that featured the model. W even names Moss its muse (September 2003 issue). She has worked with the most well-known photographers in the fashion industry today, such as Mario Testino, Mario Sorrenti, Steven Klein, Juergen Teller, and Peter Lindbergh, and won the prestigious Vogue/CFDA award from the Fashion Designers of America in July 2005 as Fashion Inspiration. The haute couture dress she wore to the award ceremony was from the Christian Dior autumn 2005 haute couture designed by John Galliano.
April 2005 saw the launch of the Rimmel London mascara TV ad featuring a leather-clad Kate Moss riding a motorbike through London to the sound of the rock song "Another Cold Beer" by Steven Crayn.
Twelve months after her cocaine scandal, Moss made a comeback by bagging 18 top modelling contracts for the Autumn/Winter 2006 season: Rimmel, Agent Provocateur, Virgin Mobile, Belstaff, Beymen, Dior, Louis Vuitton, Roberto Cavalli, Longchamp, Stella McCartney, Bulgari, Chanel, Nikon, David Yurman, Versace, Mia Shvili, Calvin Klein Jeans and Burberry. Moss also agreed to make her first foray into the design world by designing a collection, in collaboration with Katy England, for Topshop, Moss launched a fragrance and body lotion range bearing her name in association with Coty in 2007.
According to Forbes, Moss has earned more money since her cocaine scandal than ever before: her 2004–2005 earnings were $5 million and her 2005–2006 earnings were $8 million. In 2007, with estimated earnings of $9 million, she was the second highest paid model in the world, behind Gisele Bündchen.
In November 2006, Moss won the Model of the Year prize at the British Fashion Awards, the top accolade in British fashion, but the award divided opinion and stirred fresh controversy.
On 27 September 2007, The Sun published a story entitled, "Kate Moss dumped by seven brands", describing her "cocaine honeymoon" as fading away. The story continues by stating that in autumn 2006 she had eighteen contracts in comparison to 2007's eleven, and that in 2006 fashion bible Vogue had six campaigns using Moss including Dior, Louis Vuitton and Burberry, but November 2007's issue has none. The story concludes by saying that an industry source has said "She is still very big but the honeymoon period has ended."
Fashion designer:On 1 May 2007, a collection of clothes purported to be designed by Moss exclusively for the Topshop chain were launched across the UK in the chain's 225 stores. A Kate Moss "countdown to launch" board filled a window of the company's flagship Oxford Street store and on 30 April, Moss launched the clothing line at Topshop in Oxford Street, where she briefly appeared in the shop window modelling a red dress from the clothing collection just before the shop was opened, causing a media frenzy. Topshop has reportedly paid Moss £3 million for her work which consists of choosing designs and then modelling them, as well as allowing her name to be used on the garments. The collection of fifty designs includes clothes, bags, shoes and belts where prices range from £12 for a vest top to £150 for a cropped leather jacket. Clothes in the collection include skinny jeans, one-shoulder mini dresses and T-shirts with the letter K woven into the design. However, purchases were limited to five items per shopper to prevent the clothes appearing on eBay, and customers were only allowed to try on eight garments in the shop. Despite these efforts, the day after the launch saw hundreds of items up for sale on eBay. Although bulk buying is restricted the collection is not a limited edition and the range will remain in stores for a definite period.
The collection received mixed reviews from the fashion press. British fashion critics lauded the range, however the New York Post hailed it "Duplikate", based on the strong similarities between Moss's own wardrobe. The range was mildly criticised by fashion advisors Trinny Woodall and Susannah Constantine, who argued that the clothing was modelled for only the slimmest of women, and that they were not suitable for the average woman's figure. They stated, "No one has a figure like hers so her clothes only really look good on her – not real women." The Topshop range was later released in the United States at the New York chain store Barneys, where 26 designs from the range were on sale for higher prices.
Moss's underwear collection for Topshop went on sale on 22 October 2007.
With her name licensed to TopShop, Moss has been able to pursue other design opportunities. In early 2010 it was revealed that her name would be put to a range of handbags for luxury goods house Longchamp.
Other endeavours:Moss appeared on Oasis single "Don't go away" (1998) in the song Fade away, that was also on Help album (1995), playing tambourine, Johnny Depp playing a guitar.
She has appeared in music videos such as "Kowalski" by Primal Scream, "I Just Don't Know What to Do with Myself" by the White Stripes, "Something About the Way You Look Tonight" by Elton John, "Sex with Strangers" by Marianne Faithfull and "Delia's Gone" and "God's Gonna Cut You Down" by Johnny Cash.
She has also provided vocals for songs by Primal Scream (the 2003 version of "Some Velvet Morning") and Babyshambles. Her vocals are featured on the Babyshambles song "La Belle et la Bête", singing the line "Is she more beautiful than me?". Prior to breaking up with Pete Doherty, Moss co-wrote four songs on Babyshambles' second album Shotter's Nation—"You Talk", "French Dog Blues", "Baddie's Boogie", and "Deft Left Hand".
Moss has also DJ'd on more than one occasion at the Death Disco club with her friends Alan McGee and BP Fallon.
Moss is also known for her close friendships with many rock and roll icons and musicians such as Elton John, Mick Jones, Philip Colbert, Anita Pallenberg, Marianne Faithfull, Bobby Gillespie and Siobhan Fahey.
In 1999, Moss played a non-musical role in the British television comedy Blackadder: Back & Forth, appearing both as Maid Marian and as a fictional Queen of England "who looks good naked". Director and writer Richard Curtis said in the making of video, that they wanted "the best looking woman in England" to play the role.
Moss has also been the subject of portraits by contemporary artists such as Lucian Freud and Chuck Close. In 2005, a painting of Moss by Freud sold for £3.93 million at a Christie's auction. Close has taken a series of daguerreotypes of Moss, which he has also translated into Jacquard tapestry.
On 8 May 2009, it was reported that Moss would begin writing an autobiography, published by Richard Branson who said the book would make "an interesting read." It is reputed to have cost Branson £1 million.
Charity work:
Moss has been a supporter of the Breakthrough Breast Cancer charity, and in the 1990s featured in one of their target T-shirt campaigns. She also supported War Child. Moss also designed a charm in a necklace for Wallis in 2007 in aid of Cancer Research UK and said "I am happy to give my support to help fund crucial research, as so many lives are affected by this terrible disease".
She has also helped to launch the SamandRuby charity in March 2006. The charity was started to provide funding for the education and shelter of Thai children. The SamandRuby organisation is named after a friend of Moss's, Samantha Archer Fayet, and her 6-month-old daughter Ruby Rose who were killed by the Tsunami while visiting Thailand. Moss also supports the Elton John AIDS Foundation, the Hoping Foundation, the Lucie Blackman Trust, Make Poverty History, Comic Relief and Homes of Hope which her close friend Sadie Frost also supports.
On 22 November 2006, Moss recorded an appearance in a Little Britain sketch for Comic Relief at the Hammersmith Apollo as a character called Katie Pollard, sister of Vicky Pollard played by Matt Lucas.
